Part 2
Psychosis, Abandonment, The Light
The story continues in an abandoned place steeped in history: the Marchionni Institute, a former psychiatric hospital in disrepair. Here, the two protagonists, still elegantly dressed but visibly distressed, are photographed in a setting of abandonment and desolation.
This place represents the brand's second soul: military, underground, raw. But also the inner hell. The asylum becomes a symbol of damnation. It's the place where the protagonists take refuge, or perhaps where they lose themselves. It's the photographic representation of the post-party depression, of the returning reality, of the crisis of conscience.
Photographically, the inspiration is clear: Edo Bertoglio, his iconic images of the aftermath of the party, of trauma, of agony. Our protagonists walk through dirty corridors, dilapidated stairways, empty rooms. They're searching for something—perhaps a new fix, perhaps salvation. But the light is already there, and the light, once again, was.